Design strategy and personalization
Project: Personalization initiatives | Client: MANGO
What did we do?
We led the design strategy for personalization initiatives on main web pages. This resulted in a successful data-driven launch of personalization to engage with varying Mango shoppers.
Impact achieved
Increase in conversion through personalization by 20%. Increase in revenue through personalized products by 15%.
15% increase
in revenue
20% increase
in conversion
Visit live site: shop.mango.com
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